Scaling a Flipping Business and Investing in Multi-Family Properties

For this episode, I interviewed friend and fellow 7 Figure Flipper Dana Mace. She begins by talking about her background and how she began in real estate investing. Dana said that because her step-dad owned one of the largest, privately-owned real estate businesses in Virginia, investing this way was just part of their family culture. She bought her first property at the age of 21 years old and hasn’t looked back since.

Dana was born and raised in Virginia Beach and this metropolitan area is where her business is focused. She and her husband started their newest company, Ubiquitous Properties, with the goal of scaling their flipping business to 60 each year. Dana explained that they picked the name Ubiquitous because it means “omnipotent; all over, everywhere” and that is their objective. We discussed the markets in our prospective areas and what an average deal sold for.

We talked about different strategies for getting on wholesalers’ lists and what was really successful for Dana in her market. She also shared with us how she evaluates her deals. Dana also gave us an idea of the key people she wants to have as part of her team so that she can scale up to a particular level.

Dana shared some of the struggles she has been dealing with this year, but how determined she is to push through and make her business succeed. In order to raise some capital, they pulled off a 7-day flip, and Dana describes what that experience was like.

Next, I wanted Dana to talk about why she started her YouTube channel and what its purpose is. She said that she thinks that the best way to scale something and to learn is just to talk about it. She had initially intended to show a lot of before and after house-flipping situations but was encouraged to put on more varied real estate content, as well.

Join me for this super fun, upbeat and honest interview with fiery real estate investor Dana  Mace!

Notable Quotes

“I knew that real estate was the thing to go into.”

• Dana Mace

“If anybody wants a tip, tell them to buy real estate.”

• Dana Mace’s Stepdad

“I have been very fortunate to have people surrounding me my whole life that know a lot about real estate so that I have been able to learn and grow.”

• Dana Mace

“I knew I wanted to do something cool with my life and something cool with my money.”

• Dana Mace

“I just wanted to flip it. I am just flip-happy sometimes.”

• Dana Mace

“No one understands completely how well you are doing because you are just a ninja and crushing it, just doing your thing and not making a big deal about it.”

• Mike Simmons

“When life “lifes” on you, what are you gonna do?”

• Dana Mace

“Life makes its move, and sometimes it feels like ‘Check.’ It is only ‘Checkmate’ when you give up.”

• Mike Simmons

“Find the people that are good at things that you are not.”

• Dana Mace

“The number one thing that has made the biggest difference in my business is getting out of my own way, realizing what I wasn’t good at, quit lying to myself about it, and bring someone in that could handle that for me.”

• Mike Simmons

“What does scaling really look like to me? Being better tomorrow, a little bit better than what you were today.”

• Dana Mace

Links:

7 Figure Flipping

Level Jumping: How I Grew My Business to Over $1 Million in Profits in 12 Months

Dana’s YouTube Channel

7FF Video Vault